Job Details

Digital Marketing Analyst

KORE1, a nationwide provider of staffing and recruiting solutions, has an immediate opening for a Digital Marketing Analyst. Our client is a global leader in active fixed income with deep expertise across public and private markets. We invest our clients' capital across a range of fixed income and credit opportunities, leveraging our decades of experience navigating complex debt markets. Our flexible capital base and deep relationships with issuers have helped us become one of the world's largest providers of traditional and nontraditional solutions for companies that need financing and investors who seek strong risk-adjusted returns. Since 1971, our people have shaped our organization through a high-performance inclusive culture, in which we celebrate diverse thinking. We invest in our people and strive to imprint our CORE values of Collaboration, Openness, Responsibility and Excellence. We believe each of us is here to help others succeed and this has led to the company being recognized as an innovator, industry thought leader and trusted advisor to our clients.

The Global Digital Marketing Analytics Team

The Global Digital Marketing Analytics team is seeking a Marketing Insights Analyst who will be instrumental in delivering impactful marketing performance reporting and insights. This role emphasizes the importance of validating data quality to ensure that marketing metrics accurately reflect performance. The ideal candidate will be a problem-solver capable of effectively addressing data quality issues and providing actionable solutions to tackle root causes. A strong familiarity with the complexities of marketing data is essential, as the analyst will navigate intricate datasets to derive meaningful insights that drive strategic decision-making.

Key Responsibilities

• Analyze Marketing Data: Collect and analyze data on marketing campaigns, including digital, social media, email, and traditional marketing channels.
• Performance Reporting: Develop and maintain comprehensive marketing performance reports, dashboards, and presentations to communicate key metrics and insights to stakeholders.
• Campaign Optimization: Identify trends, patterns, and opportunities for improving marketing effectiveness and ROI. Provide actionable recommendations to enhance campaign performance.
• Data Management: Ensure data accuracy and integrity by managing and maintaining marketing databases and analytics tools.
• Collaboration: Work closely with marketing, sales, and product teams to align marketing strategies with business objectives and goals.
• Ad Hoc Analysis: Perform ad hoc analysis and reporting as needed to support marketing initiatives and decision-making.