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Job Details

Retail Marketing Manager

  2026-05-06     O'NEILL     Irvine,CA  
Description:

Retail Marketing Manager

Oversees all marketing efforts for the La Jolla Group Retail Department across 18 store locations. Leads strategy, creative, digital, and execution of omnichannel marketing campaigns that drive foot traffic, revenue, customer acquisition, and loyalty. Develops content, manages store communications, and aligns with cross-functional partners to ensure consistency with brand identity.

Required Knowledge, Skills, and Abilities

  • Proficient to Expert in Adobe Suites: InDesign, Illustrator & Photoshop
  • Ability to communicate professionally with coworkers, customers, and vendors.
  • Proficient to Expert in Excel using pivot table analysis
  • Learner to Proficient in Klayvio or related ESP
  • Knowledge of Asana or similar calendar application
  • Knowledge of signage printing/production process
  • Proficient with Mac and Microsoft Office Suites
  • Detail oriented with extreme organization skills
  • Ability to manage multiple projects and hit deadlines
  • Ability to work independently to meet goals and timelines
  • Self-starter with the desire to learn and grow professionally
  • Ability to collaborate with a team to develop new marketing initiatives
  • Ability to follow written and oral instructions
  • Desire to test multiple new marketing ideas
  • Team player with a "I can do that" attitude
  • Knowledge of Jack O'Neill and our DNA
  • Knowledge of surf culture
  • Ability to coordinate with other teams while completing tasks

Required Education and Experience

  • Bachelor's degree in marketing or related field
  • 2-3 years' experience in marketing, creative, or brand management roles, preferably in retail or lifestyle industries
  • Background in both creative execution and strategic marketing preferred

Benefits

  • Health, Dental, and Vision Insurance
  • 401(k) Retirement Plan
  • Flexible Spending Account (FSA)
  • Paid Time Off and Company Holidays
  • Enjoy additional perks and opportunities for growth within a collaborative, lifestyle-focused culture.


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